Max Factor Lash Perfection Volume Couture Review

I am loving this Max Factor Lash Perfection Volume Couture in soft black. I have complained to anyone that would listen about the state of my lashes. They are short, stumpy, sparse and straight.
They bring me nothing but grief.

Lately I have been smitten with Chanel's Initmitable mascara. The cutting edge brush gives me the seperation I crave along with some much needed oomph.
It is a fairly expensive mascara so I am thrilled that there is a drugstore alternative.

This new Max Factor mascara has a very similiar brush to the Chanel. They call it iFX Brush technology with volumizing micro channels. This sounds very sci-fi. In simple terms it has less bristles than a traditional wand. The Max Factor and Chanel bristles are made from a heavy duty rubber. This is the trick to their strength. These brushes separate lashes like no one's business.

The Max Factor mascara formula is less dramatic than the Chanel. This might be due to the fact that I am testing the soft black instead of the rich black color.
No one seems to able to top or match that great inky color of Shu Uemura.
I am thinking that I am going to dip my Chanel brush into my Shu mascara and see what happens.

If you tried this new Max Factor let me know your thoughts in the comments.

The Max Factor mascara is available on Drugstore.com for the discounted price of $5.59
http://www.drugstore.com/?trxp1=0&trxp2=0&trxp3=1%7C1

Photo: Drugstore.com
Disclosure: This product was purchased by the reviewer