New Aqua Cream from Make Up For Ever
Aqua Cream is a multi purpose, waterproof product that can be used on the eyelids, cheeks and lips. This product was created to meet the needs of professional makeup artists working in challenging environments such as humid temperatures and water. Besides intense pigment, the Aqua Creams wear like iron. The creams contain "evaporating oils to fix the pigments on skin" and a "special filmogen polymer that encapsulates the pigments to keep moisture out and render them waterproof". The hold was impressive to say the least. It did not budge in the slightest. It took Shu cleansing oil and some force to rid my lips of the product. I did not test it on my cheeks or eyelids. The reason being the color. I am fairly brave in my cosmetic choices.
I have a whole drawer filled with teal eye shadows.
But there is one beauty frontier that makes me nervous.
Citrus on acid.
I tested #10, a crazy safety orange shade. It morphs slightly metallic on me. The formula glides on with ease and coverage is buildable. This orange would look spectacular on just the right person.
The color range is a mish mash of neutrals and bold pops of color.
According to Sephora, shades #5, 6, 7, 8, 9, 10 are formulated for the Lips & Cheeks.
Shades #1, 2, 3, 4, 11, 12, 13, 14, 15, 16, 17, 18, 20, 21, and 22 are formulated for the Eyes & Cheeks.
#1 Anthracite is a silvery charcoal shimmer (lemming)
#2 Steel is a silver gray shimmer
#3 Silver is a true silver shimmer
#4 Snow is a white pearl shimmer
All four would make an amazing smoky eye
#5 Peach is a peachy pink with gold flecks
#6 Fresh Pink is a bright pink
#7 Fuchsia is a hot pink with gold flecks
#8 Red is a tomato red sheen
#9 Coral is a bright coral
#10 Orange is a golden tangerine sheen
#11 Gold is a yellow gold shimmer
#12 Golden Copper is a soft copper shimmer
#13 Warm Beige is a champagne shimmer
#14 Satin Brown is a warm brown shimmer
#15 Taupe is a taupe brown shimmer (lemming)
#16 Pink Beige is a pinky beige shimmer
#17 Plum is a burgundy plum shimmer
#18 Purple is a light lilac shimmer (lemming)
#20 Intense Blue is a bright blue sheen
#21 Turquoise is a vibrant turquoise shimmer
#22 Emerald Green is a golden green sheen
For some mysterious reason there is no #19. I have no idea if it is a company policy or if there some fabulous limited edition shade floating around Europe. If anyone can enlighten us...please post in the comments.
Aqua Creams are available at Sephora. They retail for $22 in the US and $23 in Canada.
Visit http://www.sephora.com/ for details and color swatches.
Disclosure: A press sample was provided by MUFE cosmetics