Lancome announced that as part of its eco-chic initiatives for 2007, the four Lancôme boutiques will go Carbonfree™ on Earth Day, April 22, 2007.
Carbonfund.org, is a nonprofit organization dedicated to educating the public about climate change and offering straightforward options for climate impact reduction. Carbonfund.org enables individuals or organizations to go "Carbonfree™" by investing on their behalf in climate-friendly projects that involve renewable energy, energy efficiency and reforestation.
This June, Lancôme is launching Primordiale Cell DefenseTM Double Performance Cell Defense & Skin Perfecting Serum, an antioxidant serum that protects against free radicals caused by pollution, UV exposure and high temperatures. Through Carbonfund.org, Lancôme will plant one tree for each of the first 10,000 bottles of Cell Defense sold. To underscore Lancôme’s commitment, the press launch of Cell Defense has been a "paperless" launch. A password-protected web site has been created from which editors and producers can download press releases and images. As little paper and as few CDs as possible have been used to promote the product to the media.
All info from Lancome Press release. Make sure to check out the Carbonfund website to see what other companies are participating.
Photo Credit: Dusan Reljin
Word on the street (fashionspot) reports that Alice Temperley will be a Target designer.
I have high hopes.
They are usually dashed and crushed...but I keep wishing for a collection that will make me go mad with lust.
all photos are from style.com
Barneys in-store Event
Shop from April 18th thru April 22nd and receive a...purple card.
For every $250 you spend you receive a $25 gift card. This might be a great time to cave on Frederic Malle's Carnal Flower.
Present all your receipts to customer service to receive your gift card. Spending can be accumulated from April 18th through April 22nd. Spending excludes sales tax, delivery, alterations, repairs and gift card purchases. This card is redeemable only April 23rd thru May 31st.
Bergdorf Goodman's Incircle Double Point Event begins Thursday, April 19th thru Saturday April 21st 2007. Use your Bergdorf card and earn double points. There is a Laura Mercier event happening throughout the weekend along with an appearance from the Rodarte gals on friday. If you are fans...they are there from 11pm-3pm.
If you are hardcore fans...then check out their white shirts at the Gap. You can view them at Gap.com