The Line Up Project: Wet 'n' Wild

Review by MUA's Cavewoman

You're looking at the most elusive of products, the Limited Edition Wet 'n' Wild Mega Eyes Creme Liner. It took me weeks of searching drugstores and swap lists, and thanks to my buddy Andrea, she finally was able to obtain one (used) for me. Thanks, Andrea! You'd think this little pot would not be so hard to find, but evidently only a few stores had them, and only two of each of the two colors, Black and Eggplant. It didn't even matter to me which one I would find, I just wanted to be able to review one of them. Andrea was able to get the Eggplant color for me.

The little pot looks like a clear plastic spaceship with a rounded bottom. Unless you want it to roll around your vanity table like a toy top, this product gets stored on its lid. The color of the Eggplant is a beautiful, very darkened blue-toned plum, a true Eggplant shade with minimal red tones. I can't say it has shimmer in it, but it does have a metallic appearance. I set out to try it, ignoring the fact that it was a used product and I could see someone elses' brush lines inside the pot. I'm not too squeamish about this kind of thing, so I proceeded. The first thing I noticed when I opened the lid was that there was a big crack across the entire product contents. I wonder if the swapper had left it open and it dried out, or if maybe the fit of the lid is not so great, or if the plastic jar had something to do with it. The product itself had a short 70 mile journey through the US Postal System to arrive at my door. Maybe it was the weather. And maybe all of these things factored into the density and stiffness of the product itself. I may never know the answsers unless I actually find a brand new one. On to the research!

I used the Sonia Kashuk bent-angle brush to apply this Wet 'n' Wild Cream Liner. I am pretty sure that there was a brush included in the original packaging, but I didn't receive it. That was fine with me, since I have come to love the Kashuk the best of all the liner brushes I have. The color loaded very thickly on the brush and I had to push it against the edge of the inside of the pot to smooth it out on the brush. Application was a breeze! The liner went on with dense, rich color, and needed no touching up or filling in. I could see the purple very well, this liner didn't go black or dark at all, and I loved the color with my dark brown eyes. I'm beginning to use all of these liner products in colors, rather than just black (other than MAC Fluidlines Nightfish, which is a warmish black.) I still haven't found the absolute perfect black in gel liners yet.

In terms of staying power, I'm really pleased with the Wet 'n' Wild. It stayed all day, did not chip or flake or fade. At the end of the day, the color was still vibrant and the line was still even and clear. One swipe of a L'Oreal Skin Genesis facial wipe and it was easily removed.

Wet 'n' Wild wins a solid 8 rating in the Line Up Rating Scale. I'd give it one more point if it were not for the plastic jar, but then again, this is a company that offers some of the lowest-price products in the drugstore lines. Retail price was somewhere around $4 USD. Imagine a Buy One Get One Free sale on these! No wonder there are none to be had anywhere. I am sending out an appeal to Blogdorf readers, if you see the black shade in your local drugstore, please grab it for me. Grab one for yourself as well, and if you like the purple shade, try the Eggplant color. I'm waiting to hear from you!